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Q&A: Julian Sambles on the Telegraph's social media strategy
"I would recommend that journalists engage with social media sites and forums around their chosen subject."
via econsultancy.com
Most don't.
22 ideas for changing the way news is produced
A rather ingenious list of ideas. I like this one:
Transparency would be a core element of our journalism. One example of many: every print article would have an accompanying box called "Things We Don't Know," a list of questions our journalists couldn't answer in their reporting. TV and radio stories would mention the key unknowns. Whatever the medium, the organisation's website would include an invitation to the audience to help fill in the holes, which exist in every story.
