Q&A: Julian Sambles on the Telegraph's social media strategy
"I would recommend that journalists engage with social media sites and forums around their chosen subject."
via econsultancy.com
Most don't.
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Newspapers
22 ideas for changing the way news is produced
A rather ingenious list of ideas. I like this one:
Transparency would be a core element of our journalism. One example of many: every print article would have an accompanying box called "Things We Don't Know," a list of questions our journalists couldn't answer in their reporting. TV and radio stories would mention the key unknowns. Whatever the medium, the organisation's website would include an invitation to the audience to help fill in the holes, which exist in every story.
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Ideas
Newspapers
"Japan's Papers, Doomed but Going Strong"
Via the Washington Post:
“Seeing all this, Japanese newspapers have no intention of giving away on the Web what their readers remain willing to pay for in print…”
So the papers in Japan guard their business by refusing to give away content online so readers will keep buying their dead-tree medium. Does anyone else find this ridiculously short-sighted? Hmm, I guess it might work for now but it definitely isn’t a sustainable business model. It would be almost effortless for a new player to disrupt the market by offering free quality content online.
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Asia
Newspapers
